How to Give the People What They Want

"Demand Media has created a virtual factory that pumps out 4,000 videoclips and articles a day. It starts with an algorithm.
The algorithm is fed inputs from three sources: Search terms (popular terms from more than 100 sources comprising 2 billion searches a day), The ad market (a snapshot of which keywords are sought after and how much they are fetching), and The competition (what’s online already and where a term ranks in search results)."

in reference to: http://www.wired.com/magazine/2009/10/ff_demandmedia/all/1 (view on Google Sidewiki)